Chronoresto sold to Solocal Group

Solocal pursues its digital growth strategy and buys online meal delivery service Chronoresto

Chronoresto, a start-up, number-two Internet portal in France in its field, founded in 2008 by Charles Dunston, had revenues up +54% in 2011 and +32% in 2012. Chronoresto.fr has developed a multichannel offering – solutions for Internet, mobile phones, tablets, connected TV – allowing a meal to be ordered from locally-listed restaurants, from among 800 partner establishments in France.

PagesJaunes Groupe already offers digital marketing services such as creating Internet and mobile websites, Facebook fan pages and videos for the food services market. The company is now enhancing its offers with the Chronoresto solution, a new business accelerator for professionals in the sector. And Chronoresto will benefit from increased orders by becoming visible on all of the Group's relevant media (pagesjaunes.fr, mappy.com, mobile applications). Moreover, PagesJaunes Groupe's local sales force will enable the Chronoresto website to increase its audience and business in the area.

By integrating Chronoresto, PagesJaunes Groupe will provide its users with a new transactional function, thanks to its various forms of web and mobile media. Fixed and mobile Internet users who are searching for a restaurant on pagesjaunes.fr, on the mobile applications, or on mappy.com, will be able to click on an "order" button and directly make a purchase, as such enriching their user experience. This is now a comprehensive offer adapted to the new "SOLOMO" consumption trends that the Group offers in food services: from searching for good addresses to online ordering, including consulting recommendations and organizing dinners amongst friends. This is yet another step after the development of Rest’Oh!, a mobile application which has become a reference for searching for local restaurants with over 100,000 downloads in 2 months.

"The food services market on the Internet is at the heart of our strategic priorities. We are taking an offensive stance in this sector and with the development of dedicated services - the Rest’Oh! app and the Facebook fan pages, for example - we have shown that we have all of the innovation capabilities needed to gain market shares in this vertical sector. With the acquisition of Chronoresto, we have completed an additional step, with the ambition to become the unrivalled player in the sector. We are very pleased with the arrival in our Group of Chronoresto’s team and are confident in our ability to win  over new customers and a new audience", explains Jean-Pierre Remy, CEO of PagesJaunes Groupe.